As a conference first, our new TED-style program will feature Tiziana Bianco [former GM Innovation Labs, CommBank], Steve Baird [Velocity Frequent Flyer’s Head of Marketing] and Rabia Siddique [Criminal and Human Rights Lawyer].
Former GM Innovation Labs
Moving to a Cashless Society
Tiziana is a transformational leader with primary commercial expertise in Customer Experience and Innovation. She is a technology, business and management executive with 15+ years of global experience, having developed and launched business operations, new products, solutions and services for multinational brands.
A visionary in digital banking, Tiziana Bianco spent more than a decade at the Commonwealth Bank working on modern banking systems and innovation. During this session, she will explore current transaction trends, the future of banking, and explain where Clubs can benefit from digital transformation through creating better business operations and improved customer services
She currently advises not-for-profit, corporate, government and scale ups on building out their innovation, product, transformation and people strategies.
Head of Marketing and Analytics, Velocity Frequent Flyer
Steve has over 15 years of experience leading loyalty programs and data driven marketing to drive member engagement. He joined Velocity Frequent Flyer in 2013 as Head of Customer Loyalty Marketing and during this time, has transformed organisational design, brand positioning, core systems and technology - all of which have contributed to growing the membership base from 3.5 to 9.5 million members.
Steve spearheaded Velocity’s ‘Billion Point’ promotion in 2017 which has received multiple global awards including a Cannes Lion. Prior to Velocity, Steve was a former Senior Marketing Manager at Qantas Loyalty. He holds a bachelor degree in Commerce from Sydney University, majoring in marketing and economics and lives in the Blue Mountains with his wife and 3 boys under 7.
Human Rights Lawyer
Having survived a hostage crisis in Iraq, Rabia garnered global attention for making the British military accountable for silencing her about her ordeal and role in releasing captured special forces soldiers.
Standing up for justice in the face of public ridicule, Rabia’s brave action in suing the British Government for sexism and racism became a catalyst for policy change to ensure a fairer workplace for women and cultural minorities in the British military.
Rabia draws on her extensive experience as a former criminal, war crimes, terrorism and human rights lawyer, military career, psychology training and business,
She has provided equality and diversity training at the Royal Military Academy Sandhurst where her charges included Prince William.
A noted media commentator, Rabia’s first book, Equal Justice, is the focus for a feature film.